Dan Answers 10 Questions on his 10 years with GuyKat!
Reaching 10 years at any company is special...
Reaching 10 years at a company that’s grown from seven people into an award-winning agency delivering hundreds of thousands of professional training programmes? That’s something truly worth celebrating.
Dan joined GuyKat as an apprentice, a decade later, he’s shaped our visual brand and been part of the company’s journey every step of the way.
We asked him to reflect on what’s kept him here, what’s changed, and what he’s learned over the last 10 years.
10 Questions for 10 years with GuyKat:
What’s kept you at the company for 10 years?
The thing that’s kept me here for a whole decade is the same thing most people would probably say is their favourite part of working at GuyKat… the people. There’s such a lovely culture of respect, support and fun. I’ve been made to feel at home from day one, and that hasn’t changed in 10 years. It’s rare to find a place where you genuinely enjoy the people you work with, and that’s what’s made the time fly by.
Can you share a funny or memorable moment from your time here?
On the way home from visiting a partner company, Emma, Jayne and I managed to miss our connecting flight. The next flight wasn’t for 10 hours,so after about 30 minutes of aimlessly wandering around the airport, we claimed a booth and set up camp… and didn’t leave it until boarding. At the time, it felt pretty grim, but looking back, it was hilarious and actually a great bonding experience.
What’s one thing that’s changed the most in the company since you started?
When I started, there were just seven of us and, honestly, we just got on with things. That works when you’re tiny, but once you start to scale up, it definitely doesn’t. Now we’re a well-established company working with some of the largest brands on the planet and a clear purpose. Seeing that growth has been incredible.
Do you have a go-to strategy for surviving busy periods or stressful projects?
I’m fortunate in that I don’t naturally get too stressed by work. I’m quite pragmatic about what can realistically be achieved in a given timeframe. I prioritise, set expectations clearly, and if something doesn’t fit, I’ll push back, delegate, or ask for help. I’m very aware of my own capacity, and I’d always rather underpromise and overdeliver.
How do you celebrate milestones or achievements at work?
I tend to keep things fairly low-key. In fact, I haven’t actually done anything to celebrate 10 years yet! For general achievements though, a trip to The Gosta (the pub next door to the office) is usually involved.
Has there been a project or role that surprised you in a good way?
My role within the marketing team has definitely surprised me in the best way. I became the owner of GuyKat’s visual brand, which means I now have a say in anything related to how we look and present ourselves. I’ve loved taking ownership of that and shaping how we appear externally. I’ve learned so much along the way, and it’s been incredibly rewarding.
What’s one quirky tradition at the company you’ve come to love?
Halloween! Dressing up for Halloween isn’t that unusual but if it falls on a weekend, we don’t skip it, we just move it. That means turning up to the office on a completely normal weekday in full costume. Commuting in full Joker makeup or sitting in traffic wearing a witch’s hat definitely earns a few confused looks, but once we’re all together in the office, it’s just great fun.
Who or what has inspired you the most during your time here?
On the actual day of my 10-year anniversary, I sent a message highlighting the only people who’ve been here longer than me (the real old-timers). David Brannon, whose enthusiasm for his work is genuinely inspiring. Hannah Quinton, who supported me so much at the beginning and, if anything, even more now. And Guy, who took a chance on me as an apprentice with zero experience. I hope he agrees it was a worthwhile risk.
How do you keep things interesting and avoid getting stuck in a routine?
I’ve made sure to get involved in lots of different areas of the business. Anything related to design, I somehow manage to have an opinion on, whether that’s branding, marketing, office design, the website, Docebo pages or merch. I love keeping my role fresh by branching into anything that allows me to be creative.
If you could give yourself one piece of advice, what would it be?
I’ve always had a bit of imposter syndrome. But after 10 years, I have real experience under my belt. So I’d tell myself to speak with confidence and trust that experience because I’ve earned it.
Summary
Dan’s story is more than a 10-year milestone. It’s a reflection of what happens when you combine opportunity, ownership, creativity and the right people around you.
And because he hasn’t quite got around to celebrating properly yet, we’re hoping this blog does the job for him! Commemorating everything he’s achieved, contributed and helped shape over the last decade.
If you’d like to:
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Work somewhere where culture genuinely matters → Take a look at our open roles.
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Partner with a team that’s grown with purpose and professionalism → Get in touch with us.
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Learn more about GuyKat → Read our Story.
Declutter Your Docebo Platform with Smarter Governance
The cleanup after the New Year’s party; how proper governance can de-clutter and optimize your Docebo for the new year
NEW YEAR, NEW YOU, NEW PLATFORM
The clock strikes midnight, and in a blur of fireworks 2025 is over and we find ourselves crash-landing in the cold and dark month of January.
On January 1st, many of us would be waking up to the settled chaos of a post-NYE party; scattered confetti, liberal distributions of paper plates, spilled beverages on the sofa.
Standing with our sore heads and surveying the damage, many of us would be thinking the same early thoughts of the new year:
“It’s not my job to clean this up, is it?”
But while January can be a dampening month in terms of both weather and our spirits, it’s also a valuable time to address what’s been quietly getting messy all year.
Docebo is the best learning platform on the market, but with enough time any platform can start to resemble that post-party house. If you have old data from forgotten learning initiatives piled high like dishes in the sink, training courses strewn around like pizza boxes and a lack of resources to maintain and clean up junk data (“Really, it’s not my job to clean this up, is it?”)
But have no fear; while gym memberships fade away, help is at hand to revitalize your platform. If you haven’t already, it’s time to start thinking - or re-thinking - about governance.
Why Docebo Governance Matters
Governance is an often-underdeveloped area of platform development. The responsibility for oversight and maintenance is not always desirable. NYE parties are fun - soaking up spillages with a dishcloth, less so. But it’s through governance that we keep an platform consistent, clean, and easy for users and Administrators to navigate.
To boil governance down to its simplest definition, it’s:
- Who is allowed to do what
- Who is the decision maker
- What rules everyone follows
- How things are reviewed and kept under control
Are your training materials consistently named and categorized? Are your users organized and receiving the optimal training experience, depending on their learning goals and expectations? Do you have the right people in place to maintain your platform?
The Benefits of Strong Governance in Docebo
If these questions are a little uncomfortable, that’s the first sign that governance may need some attention. It’s never too late to clean things up. You’ll be surprised by how many benefits there are to a decluttered platform. To name a few:
- Reduction of Administrative Load: When users only see relevant content, queries drop - freeing up your Admin’s time to focus on forward-thinking initiatives
- Easier and Faster Reporting: Organized training materials are easily reported on, letting you produce stats lightning-quick (you never know when you’ll need to pull some analysis urgently!)
- Clear Accountability for Actions: Platforms get paralysed when there’s no clear indication of who should be doing what. When people’s roles are clearly defined, you get focused Administrators who are ready to make the most of the platform’s tools to drive engagement. Chaos is easier to tackle when divided (you tidy the pizza boxes, you try tackling the stains on the sofa).
How to Optimise Your Docebo Platform
But like many New Year’s Resolutions; these things are easier said than done. What can we actually do to fix up our platform? Let’s start with a few ideas below.
Clear out old materials
Sometimes you have to ask yourself: “Does this spark joy?”
You don’t have to be Marie Kondo to identify training elements that have aged out of use. Reporting can help find those eLearnings and resources that are gathering dust in some corner of the platform. If it’s not in use, archive it so your Administrators don’t have to scroll past it all the time, and absolutely remove it from user’s profiles so they aren’t wasting their time reviewing it.
How GuyKat can help
Identifying and removing materials can be a laborious task. Our data analysts can help you identify any areas of low engagement where your training courses need to be sunset, and our software team can process large-scale cleanup tasks via time-saving methods that make cleanup a breeze.
Now the junk is gone, do you need to reformat your courses’ metadata to follow a specific standard across the platform? Just let us know your desired format and we can make amendments to mountains of courses via our team’s software tools far more quickly.
Spruce up the Interface
Is your platform’s look and feel appearing a little dated? The platforms that boast the best engagement have clean and simple interfaces which achieve learning goals with minimal clicks. If you can reduce the amount of navigation a user has to do to get where they need to be, do it! A user can’t complete their training if they can’t find it!
How GuyKat can help
We have entire platoons of design experts who are eager to optimize your platform interface. From simplifying your platform’s design with ‘out of the box’ tools and widgets, to completely revamping the platform’s experience with coding wizardry that can completely transform your user’s experience according to your wishes.
Empower your admins!
All too often, responsibilities for a platform fall into the hands of a small number of personnel, resulting in bottlenecks and siloed expertise. To defeat this, consider who needs to be responsible for which actions. Do you have people who can be empowered to monitor training completions? Who can be responsible for data analysis? Who can help the users access their training?
It can be scary putting these powers in the hands of Admins but Docebo’s ‘Power User’ functionality can customize the data they have access to down to granular details. If you’d rather an Admin have access to just one population’s data or only to specific functionalities, the Power User functionality has you covered.
How GuyKat can help
Power User functionality can be complex, and it leans quite heavily on a good foundation of governance throughout the rest of the platform. When users and training courses are easy to group, they’re easy to assign to Power Users. We can help organise your platform so data is easy to assign, access, and govern. From there, we ensure each Administrator has the tools, access, and training they need to be fully self-sufficient.
How do I get started?
There’s more to governance - we haven’t even discussed automatic training assignments, automated training communications, and our migration tools which can even format and tidy data from other platforms upon arrival to Docebo - but the key takeaway to kick off 2026 is this:
With a little preparation, and the right help from our experts, even the most chaotic platform can become an optimized, engaging, and fun place for learners to visit. Not just for January - for good.
If your platform is like a house after an NYE party, think of us as being a team of maids and cleaners. Here to take the pain out of the tidying-up. Just point us at a mess and let us do the rest. Grab yourself a cup of tea and kick back on that sofa... just let us pop some baking soda on that stain first.
Don’t do the tidying up alone...
If you’re ready to optimise your Docebo platform with clear, scalable governance, don’t do the tidying up alone.
Contact us to book a friendly chat!
This blog post was written by Leo Parkinson in our Docebo Platform Enablement team.
Inside the GuyKat Graduate Scheme: Lucy’s Journey
Making a career change can feel daunting. Especially when it means stepping into a completely new industry. For Lucy Bryan, that leap took her from hospital pharmacy into the world of learning technology, via the GuyKat Graduate Scheme.
After completing the scheme, Lucy is now enjoying her role as a Platform Specialist in a role she hadn’t imagined herself in just a year ago.
We caught up with her to hear what it’s really like to apply for and be part of the GuyKat Graduate Scheme...
Lucy's Journey
Lucy joined GuyKat in September 2024, alongside two other graduates. Her background isn’t in tech or L&D. She graduated from the University of Nottingham with a Master’s in Pharmacy and worked in hospital pharmacy before deciding she wanted a change. So, when she came across the GuyKat Graduate Scheme, something clicked.
"I was looking for a career change. As soon as I saw the GuyKat Graduate Scheme job advert I knew it was something I really wanted to go for. The opportunity Guykat provides for their graduates to learn, contribute and really find the job that best suits their talents and what they enjoy doing is really something you don't often find. From my first day at Guykat I've been learning new things! I learnt so much in a short space of time in such as supportive and welcoming environment."
What was the application process like?
Lucy describes the application and interview process as refreshingly human.
"Rather than online tests and phone interviews, each part of the interview process included video conferencing or face-to-face contact. I think that really helps people showcase their personality and true passion or drive."
So, if you’re considering applying for the GuyKat Graduate Scheme, especially if you’re coming from a different background, Lucy’s advice is simple and reassuring:
“Whether you have experience in the industry or you’re completely new and looking for a career change, believing you can do it makes all the difference. Have the confidence to express yourself and show your personality at every step. I’ve definitely become more confident since joining GuyKat. That’s down to the encouragement of the team, but also to pushing myself and believing I could do something new.”
Thinking about applying for the GuyKat Graduate Scheme?
Our Graduate Scheme isn’t about having your whole career figured out (who does?). Lucy’s journey shows that you don’t need a traditional background, just curiosity, confidence, and a willingness to learn.
Applications are open today! [valid until March 2026]
Want to see what our team is like?
Learning, Anytime, Anywhere: Jack Henry mobile learning strategy
How Jack Henry rolled out an end-to-end mobile strategy with GuyKat and Docebo
Mobile learning isn’t a nice-to-have anymore, it’s how people actually learn.
That was the thinking behind Jack Henry’s decision to look at their mobile strategy, partnering with GuyKat and Docebo to deliver a fully modern, multi-device learning experience that meets employees wherever they are.
Who is Jack Henry and Who Are Their Learners?
Jack Henry is a leading fintech organisation providing an extensive suite of technology services to financial institutions across the United States. Their offering spans digital banking, payment processing, lending platforms, and fraud-risk management. All designed to help banks and credit unions operate more efficiently in an increasingly digital world.
Internally, Jack Henry supports a diverse learning audience of more than 7,000 employees. These learners represent a wide mix of roles, including technical teams, support functions, operations, leadership, sales, and client-facing staff. A large portion of their workforce travels regularly to meet clients, making mobile access to learning not just a nice to have but essential.
Jack Henry's learning strategy is rooted in Talent Development, with a clear focus on empowering employees to stay equipped for today’s demands and prepared for tomorrow’s challenges.
The Solution: Partnering with GuyKat & Docebo
To deliver on this vision, Jack Henry teamed up with GuyKat, leveraging their expertise in UX/UI design and Docebo implementations.
Together, they built a multi-device learning strategy designed for the real-world workflows of Jack Henry’s associates. Here’s what the transformation involved:
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System configuration and rollout support: GuyKat supplemented Docebo’s migration with hands-on admin support, helping ensure the transition was smooth and efficient.
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Improved user experience: A custom menu with intuitive dropdown navigation and multiple homepages tailored for different user roles (learners vs. managers) made browsing and discovering content easier.
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Responsive design: GuyKat created pages that worked seamlessly across desktop, tablet, and mobile browsers.
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Branded mobile app rollout: Rather than redirecting users to generic external learning sites, Jack Henry launched a customised mobile app so employees and contractors could access training "on the go".
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Prioritized learning and personalization: With personalization already a key feature of Docebo, learning paths could be tailored, helping learners focus on content that matters most to their role and development.
The Impact
Thanks to this collaboration, Jack Henry successfully enabled their employees to learn from anywhere, on any device.
The new intuitive navigation and personalised content help learners find what they need quickly. And importabntly, that learning reflects Jack Henry’s identity and values, reinforcing a culture of continuous improvement and empowerment.
Why This Matters
Jack Henry’s story is more than a case study, it’s a blueprint for how organisations can modernize their learning infrastructure to keep pace with changing work patterns, digital transformation, and evolving employee needs.
Some key takeaways:
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As remote work, travel and hybrid working become standard, learning platforms must support multi-device access natively.
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Without good UX, personalization, and flexible delivery, engagement can suffer.
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Partnering with experienced partner (like GuyKat) can make a huge difference in design, navigation, branding, and rollout logistics.
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Investing in internal learning is an investment in people.
So, if you want to learn more about how to get started, speak to us today!
GuyKat attending Docebo RKO in Atlanta
We’re excited to share that GuyKat will be attending Docebo RKO 2026 in Atlanta from 20–22 January 2026.
RKO is a chance to align with our friends from Docebo, gain insight into product direction, and collaborate on how we can deliver even more value to our shared clients in the year ahead.
Because when we heard the theme this year was “Game On” we reached for the controller… We know the shortcuts, the power-ups, and the secret levels that take your clients from launch to legendary with our full Docebo services.
What a great way to kick off the new year!
If you’ll also be in Atlanta for the Docebo RKO, we’d love to connect, come and say hello!
GuyKat Festive Office Closure
As we approach the festive season, we wanted to let you know about our upcoming Christmas closure dates.
Our office Christmas closure dates start from Monday 22nd December, as the team takes a well-earned festive break. We’ll be back on Monday 5th January, ready to pick things up and start the new year!
Thank you so much for your continued support, we truly appreciate every client, partner, and colleague who has been part of our journey this year. Wishing you a relaxing, joyful, and well-deserved holiday season.
Merry Christmas from all of us at GuyKat!
If you miss us...
Follow along on Instagram, Facebook or LinkedIn
Keep an eye on our events for 2026!
3 Ways GuyKat Helps You Close the Skills Gap on Docebo
What Is the Skills Gap?
The skills gap is the disconnect between the skills your business needs and the skills your employees currently have.
To identify and close those gaps, you first need to define career goals that align employee development and performance management with your business. From there, you can deliver personalised learning journeys that help learners perform better.
With the right setup, your Docebo becomes a live dashboard of organisational capability. Not just a course catalogue.
It gives you real-time insight into where your teams excel and where they need support. See what we mean?
The Growing Skills Gap Challenge
The global skills gap is widening.
According to LinkedIn’s 2025 Workplace Learning Report, 33% of organisations have no career development programmes. Plus, more than 60% of leaders say skills development is their biggest challenge for the year ahead.
Your people are now expected to do more, learn more, and grow faster than ever. When they don’t feel they’re getting this, they leave and take their experience, knowledge, and potential with them.
That’s the harsh truth behind today’s skills gap crisis.
Employees aren’t just looking for jobs anymore. They’re looking for growth. When that growth isn’t happening internally they’ll find it somewhere else. This results in higher turnover, lower employee engagement and can actually impact innovation long-term.
We use Docebo to close that gap. With a clear strategy in place Docebo doesn’t just deliver training, it empowers you to identify, measure, and close skills gaps.
3 ways designed to bridge the skills gap using Docebo and GuyKat
Skills Management
If your courses and assets aren’t linked to defined skills in Docebo, you’ll lose the visibility needed to close gaps effectively.
First, make sure that the Skills Management feature is activated. Then, you can use the Docebo Skills library (10,000+ skills) or curate your own to identify what competencies are required for each role and where the gaps exist. These simple steps transforms your library from a list of courses into a strategic skills ecosystem!
Tracking learning is easy, but tracking impact takes intention. To truly understand how your learning strategy closes the skills gap, you need to measure not just course completions, but skills growth. Therefore, we recommend aligning your Docebo reports with HR or performance data to uncover meaningful connections such as improved productivity, reduced turnover, or faster time-to-competence. You can then see which skills have improved, how performance has changed, and what impact learning has had.
Role-Based Learning Plans
Learning plans are curated sequences of courses designed to guide employees through a structured development journey. Once you’ve identified where the skills gaps exist in your organisation, you can use Docebo to build bespoke learning plans. Each plan should blend a mix of learning formats (from interactive SCORM modules and virtual classroom sessions). This multi-format approach supports different learning styles and keeps your learners engaged.
When building these plans, off-the-shelf content can only take you so far. Real value comes from custom-built learning that reflects your people, processes, and priorities. That’s where GuyKat’s expert team comes in! By creating short, scenario-based modules you can deliver learning experiences that are more relevant, memorable, and actionable than any generic training. These modules make it easier for learners to connect new knowledge directly to their day-to-day work. Plus, they’re proven to drive higher retention and engagement rates. Once developed, link these custom modules to the relevant skills in Docebo.
You want to go one step further! You can visually transform these journeys so learners can clearly see how each course contributes to their professional growth with our learning roadmaps. We transform learning plans from static content libraries into visual maps that improve engagement and keep learners motivated as they advance through their learning journey.
Want to see what this looks like in practice?
My Team Dashboard
Managers are the bridge between learning and performance. Their participation is what turns learning data into meaningful career growth.
That’s why our third suggestion is using the Docebo’s My Team Dashboard. This is such a powerful tool to give managers a clear, real-time view of their team’s skills progress, assigned learning paths, completion status, and overdue courses, all in one place. It also includes target competence levels, helping leaders quickly identify where support or coaching is needed most. Managers can move beyond compliance tracking as it allows them to have more meaningful one-to-one conversations about growth, potential, and the next step in an employee’s journey.
Ready to make learning measurable? Our consultants can show you how.
Ready to close your skills gaps?
The smartest learning strategies are about building a skills-first culture.
Let’s talk about how GuyKat can help you build a smarter, skills-driven learning strategy on Docebo:
- Our platform consultants can show you how to make it work for your team.
- Need custom content? We create skills friendly content tailored to your business.
- Interested in Learning Roadmaps? GuyKat’s design and development specialists can bring it to life.
Get in touch: Contact Us today!
Build a Social Learning Hub in Docebo (the right way)
How GuyKat can help you build a social learning strategy that works
If you’ve ever heard, “We’d like to create a social learning hub,” you’ll know that’s both exciting and… slightly terrifying.
Social learning can transform how people learn at work but only if the experience is thoughtful, governed, and genuinely useful.
On Docebo, your social engine is the Community Hub. It allows your learners to ask questions and share knowledge within curated spaces that don’t feel like a dumping ground. This allows you to integrate a social learning environment directly into your Docebo platform.
There's also the option to leverage channels, if you want to include a social element widget within your existing custom pages, to enable your learners to ask questions and share assets, encouraging collaborative learning.
Done right, Communities and Channels are a great way to power social learning online. But how do you get it right the first time? We can share some tried-and-tested best practices we use when we help clients launch and sustain social learning at scale.
What is a “Social Learning Hub” in Docebo?
Think of it as the first step to learning from your people and making social learning part of everyday work.
- Communities for curated themes and spaces, with the ability to limit access to those who really need it. With communities geography is no longer a barrier as peers can connect around the world.
- Channels to upload quick wins, comment or recommend content based on interests and roles. Channels can include user-generated content so it’s completely unique to your organisation.
- Expert Q&A where your learners can ask subject-matter experts, receive fast, reliable guidance, and the published Q&A helps others learn from the same question.
- Gamification to nudge contributions and encourage participation through badges or rewards.
The goal isn’t more content. It’s faster problem-solving and better decisions because the right knowledge is discoverable, current, and trusted.
The business case (in one minute)
Reduce support tickets and repeat questions.
New starters land in curated channels with day-one essentials at their fingertips.
De-risk key-person dependency and capture all their expert answers.
Boost engagement with threads that link back to courses.
Proven impact with increased time-to-competence.
Helps fuel social learning where learners can connect with each other.
What’s the rollout?
We’ve created social hubs across industries, so we know where the snags are.
1) Design the experience before you build: Jump on a call with us to discuss and define your use case. You might want to map audiences to community spaces or channels (by role, region, journey stage). Avoid launching to everyone with everything, it’s better to create a personalised learning experience for your users.
2) See value on day one: Work with us to help you pre-load your Docebo with small nuggets like FAQs or 90-second demos. A blank hub will kill your momentum! Then, it’s over to you to make contributing effortless.
3) Build trust: Work with our team to develop a community governance strategy. Allocate experts and moderators to moderate lightly and curate actively to pin evergreen content in community spaces and archive stale, outdated contributions in channels.
Then, measure what matters through Insights dashboards, custom reports and quarterly health checks, turning your engagement data into demonstrable ROI.
Are you ready to build your hub?
If “We’d like to create a social learning hub” is on your roadmap, we’ll help you design it for outcomes, not noise.
We can jump in at any stage, from shaping your community strategy to full build-and-launch in Docebo, including content and insights dashboards for reporting.
Want a quick sanity check on your current plan? Share your list of audiences and goals and we’ll suggest a streamlined plan to get traction fast.
Learn More
GuyKat are Docebo’s longest standing partner. We have provided award-winning professional services and consulting to some of Docebo’s largest clients. GuyKat is passionate that project success comes from a great platform mixed with great content.
See our full list of Docebo Services
See how we helped Nord Anglia set up communitites in our Case Study
Want to speak to us? Contact Us today
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GuyKat Shortlisted for Scaleup Company of the Year
GuyKat has been shortlisted for Scaleup Company of the Year... and why it matters to us
We are excited to be shortlisted for Scaleup Company of the Year at this year’s TechWM Awards.
We pour a lot into our people at GuyKat, so this recognition isn’t just about revenue curves or headcount graphs, it’s about the humans behind them.
At GuyKat, we believe great growth comes from great people. So we back ours with development, mentorship and everyday support. When we say we’re people-first, we mean it.
How we’ve scaled:
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People-first growth: Since 2020, we’ve tripled our headcount without losing our culture. We have achieved this through smart recruitment and internal development. Every single employee has regular, dedicated 1-1s. These sessions aren’t status updates, they’re check-ins on wellbeing, progress, challenges, and aspirations. They’re about unlocking the potential of individuals who want to grow.
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Putting our clients top of the list: We pair high client standards with real personal support. Last year, we exhibited at five international events, growing our visibility and reaching new markets. We have expanded our service offering with new partnerships including an AI-powered video creator, Colossyan.
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A Graduate Scheme that builds future leaders: We recruit graduates not just for what they know, but for their potential. Over the course of 18 months, graduates rotate through teams to help them find the area where their talents shine brightest. Each graduate is paired with a dedicated mentor in each rotation, given 1-1 development sessions with senior leadership, and encouraged to set personal and professional goals. By the end of the programme, they don’t just ‘slot into a job’, they become integral to shaping the future of their chosen team. The result? A retention rate of over 90% and a new generation of rising stars.
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Wellbeing you can feel: We’ve trained Mental Health First Aiders across the business so there’s always someone to talk to, no matter the challenge.
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Community that works online and off: We host monthly socials designed for everyone, including film club, pub trips, chess competitions, sports day, badminton sessions, curry night and virtual quizzes. We have friendships that started here, and it's all naturally happening across the business.
- Tools for better teamwork: We use DiSC personality profiling to help teams understand each other’s working styles and communicate more effectively.
The awards
For us, “scaleup” has never been shorthand for “grow at any cost”. It’s meant grow with intent, protecting what we do best, nurturing potential, and building a place where talented people can do the best! We’ve scaled consciously without losing what makes us "us" 💙 So best of luck to everyone nominated on Friday. There’s brilliant work happening across our region and whatever happens on the night we still feel lucky to be shortlisted.
Want to know more?
✨ Read more about our story
🌱 Start your career with us! (More opportunities coming in January 2026!)
How Benefit Launched Bold, On-Brand Learning... And Why You Should Too
How Benefit Launched Bold, On-Brand Learning... And Why You Should Too
When your teams are serving customers all day, learning has to be fast to launch, easy to use, and unmistakably you.
That’s why Benefit Cosmetics chose GuyKat and FLOWSPARKS, a partnership that blends award-winning learning design with a flexible, component-based authoring platform.
Why partner with GuyKat & FLOWSPARKS
1) Launch at pace
Our team is full of expert consultants, IDs, designers and developers that can turns brand guidelines and training goals into polished modules, fast. FLOWSPARKS’ component-based authoring keeps build and review cycles lean, so you ship sooner.
2) An experience that feels 100% on-brand
We design learning that looks and sounds like you. No “off-the-shelf” vibe, everything we make is bespoke and an experience that learners actually want to open.
3) Built for real learners
With unrestricted navigation, resumable activities and bite-size content, leaners can learn in short bursts of learning on the go between day-to-day with no lost progress.
4) Deployment that fits your ecosystem
Distribute SCORMs to your LMSs, or use Event Pages or FastPass for rapid access. One content strategy, multiple routes to delivery.
5) Localise once
FLOWSPARKS’ AI-powered translation streamlines multilingual rollouts without duplicating SCORM files. Local teams can update copy and context quickly with no development required.
Proof in practice: Benefit’s rollout
The challenge
Benefit needed engaging, brand-true training for 12,000+ licensed aestheticians and Brow & Beauty Experts working in fast-paced retail settings, often learning on the job and in short bursts.
What we delivered
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Bite-sized modules combining product knowledge with practical selling skills
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End-to-end branding through UI and visual design
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Flexible delivery across SCORM, Event Pages, and FastPass
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Quick, maintainable localisation via FLOWSPARKS AI translation
Early impact
The US market (over half of Benefit’s global business) launched first across four retailers and brand boutiques, driving 7,189 activities in progress or completed during the initial phase.
Explore the full story
📖 New case study: Brows, Blush & Better Learning Download the PDF
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