Dan Answers 10 Questions on his 10 years with GuyKat!

Reaching 10 years at any company is special...

Reaching 10 years at a company that’s grown from seven people into an award-winning agency delivering hundreds of thousands of professional training programmes? That’s something truly worth celebrating.

Dan joined GuyKat as an apprentice, a decade later, he’s shaped our visual brand and been part of the company’s journey every step of the way.

We asked him to reflect on what’s kept him here, what’s changed, and what he’s learned over the last 10 years.

Branded quote graphic with the text “I’ve learned so much along the way, and it’s been incredibly rewarding.” At right is a framed portrait of Daniel Kirby, Learning Experience & Visual Brand Designer, on a purple–teal gradient background.

10 Questions for 10 years with GuyKat:

What’s kept you at the company for 10 years?

The thing that’s kept me here for a whole decade is the same thing most people would probably say is their favourite part of working at GuyKat… the people. There’s such a lovely culture of respect, support and fun. I’ve been made to feel at home from day one, and that hasn’t changed in 10 years. It’s rare to find a place where you genuinely enjoy the people you work with, and that’s what’s made the time fly by.

Can you share a funny or memorable moment from your time here?

On the way home from visiting a partner company, Emma, Jayne and I managed to miss our connecting flight. The next flight wasn’t for 10 hours,so after about 30 minutes of aimlessly wandering around the airport, we claimed a booth and set up camp… and didn’t leave it until boarding. At the time, it felt pretty grim, but looking back, it was hilarious and actually a great bonding experience.

What’s one thing that’s changed the most in the company since you started?

When I started, there were just seven of us and, honestly, we just got on with things. That works when you’re tiny, but once you start to scale up, it definitely doesn’t. Now we’re a well-established company working with some of the largest brands on the planet and a clear purpose. Seeing that growth has been incredible.

Do you have a go-to strategy for surviving busy periods or stressful projects?

I’m fortunate in that I don’t naturally get too stressed by work. I’m quite pragmatic about what can realistically be achieved in a given timeframe. I prioritise, set expectations clearly, and if something doesn’t fit, I’ll push back, delegate, or ask for help. I’m very aware of my own capacity, and I’d always rather underpromise and overdeliver.

How do you celebrate milestones or achievements at work?

I tend to keep things fairly low-key. In fact, I haven’t actually done anything to celebrate 10 years yet! For general achievements though, a trip to The Gosta (the pub next door to the office) is usually involved.

Has there been a project or role that surprised you in a good way?

My role within the marketing team has definitely surprised me in the best way. I became the owner of GuyKat’s visual brand, which means I now have a say in anything related to how we look and present ourselves. I’ve loved taking ownership of that and shaping how we appear externally. I’ve learned so much along the way, and it’s been incredibly rewarding.

What’s one quirky tradition at the company you’ve come to love?

Halloween! Dressing up for Halloween isn’t that unusual but if it falls on a weekend, we don’t skip it, we just move it. That means turning up to the office on a completely normal weekday in full costume. Commuting in full Joker makeup or sitting in traffic wearing a witch’s hat definitely earns a few confused looks, but once we’re all together in the office, it’s just great fun.

Who or what has inspired you the most during your time here?

On the actual day of my 10-year anniversary, I sent a message highlighting the only people who’ve been here longer than me (the real old-timers). David Brannon, whose enthusiasm for his work is genuinely inspiring. Hannah Quinton, who supported me so much at the beginning and, if anything, even more now. And Guy, who took a chance on me as an apprentice with zero experience. I hope he agrees it was a worthwhile risk.

How do you keep things interesting and avoid getting stuck in a routine?

I’ve made sure to get involved in lots of different areas of the business. Anything related to design, I somehow manage to have an opinion on, whether that’s branding, marketing, office design, the website, Docebo pages or merch. I love keeping my role fresh by branching into anything that allows me to be creative.

If you could give yourself one piece of advice, what would it be?

I’ve always had a bit of imposter syndrome. But after 10 years, I have real experience under my belt. So I’d tell myself to speak with confidence and trust that experience because I’ve earned it.

 


Summary

Dan’s story is more than a 10-year milestone. It’s a reflection of what happens when you combine opportunity, ownership, creativity and the right people around you.

And because he hasn’t quite got around to celebrating properly yet, we’re hoping this blog does the job for him! Commemorating everything he’s achieved, contributed and helped shape over the last decade.

If you’d like to:


Life on the GuyKat Graduate Scheme

Life on the GuyKat Graduate Scheme: Oliver’s Journey into Platform Enablement

👨‍🎓 Meet Oliver Perrett 👨‍🎓 We caught up with Oliver Perrett, who recently completed the GuyKat Graduate Programme, to reflect on his experience.


Can you tell us about your role at GuyKat and how your journey began?

I joined GuyKat in June 2024 as part of the Graduate Scheme. My first rotation was with the PET team (Platform Enablement Team), which gave me a solid introduction to the Docebo learning platform and the tools we use to support clients. It also helped me understand how the company works from the inside out. For my second rotation, I moved into Platform Consulting, which has felt like a natural next step. I’ve been able to contribute to larger LMS implementation projects, taking what I learned in PET and applying it directly to client-facing work. In my last rotation, I was part of the UX/UI team, which specialises in bespoke design utilising HTML and CSS customisation to improve the user experience of your Docebo.


What was your experience like on the Graduate Scheme?

It was fantastic! One of the things I value most is how varied the experience is. I really appreciated the opportunity to explore different areas of the business and gain experience along the way. One of the highlights has been the people and the atmosphere; everyone has been incredibly friendly and approachable from the start, and it’s clear they genuinely care about your growth as an individual. There’s a great balance here between trusting you with meaningful, challenging work and providing the support you need as someone new to the role.


What inspired you to apply for the Graduate Scheme at GuyKat?

I was really drawn to GuyKat after reading their job advert. It stood out from the many others I came across because it genuinely emphasised learning, personal growth, and a passion for technology, which really suited me. I also appreciated how open and collaborative the company sounded, with a culture where people are eager to share their expertise and equally willing to listen, regardless of your level of experience. It felt like the kind of environment that I would enjoy being a part of.


What were you doing before joining GuyKat?

Before joining GuyKat, I completed a computer science degree at the University of Birmingham as part of an apprenticeship with another company. While I loved my time at uni, I wasn’t entirely sure what I wanted to do next, which is why GuyKat stood out. It offered the chance to explore different areas professionally rather than being locked into a specific role.


What stood out to you about working at GuyKat?

For me, it was all about the company culture. In my previous experience at a larger, more traditional company, I often felt overlooked and struggled to build meaningful connections at work. That experience made me realise how important the right environment is for me, and since joining GuyKat, I’ve been enjoying work so much more.


How did you find the application and interview process?

The application and interview process felt natural. I’d been job hunting for a while and was starting to feel frustrated with the lack of progress, with so many applications either having long delays or no response at all. GuyKat was completely different. The process was quick, and the communication throughout was great, which I really appreciated. This was my first interview since finishing uni, so I was pretty nervous, but everyone was so supportive and understanding, which made the experience much easier.


What do you enjoy most about your current role?

The people I get to work. Everyone puts in so much effort to make sure you feel seen and part of the team. I haven’t had anything close to a negative experience, and I honestly don’t see that changing anytime soon, which allows me to focus on learning and doing the work I enjoy.


How have you grown since joining GuyKat?

There’s so much I’ve gained since joining GuyKat. Personally, I’ve grown a lot in confidence. I’ve always been quite reserved, and in the past, I’d hesitate to ask for help or clarification, which often led to wasting time trying to figure things out on my own. Being here has pushed me to step out of that comfort zone, and I’ve realised how valuable it is to ask questions or admit when I need something explained again. Professionally, I’ve picked up loads of technical skills around configuring an LMS and have also improved in working with and communicating with clients.


What advice would you give someone considering the GuyKat Graduate Scheme?

My advice would be, just go for it! Don’t worry too much about your background or experience; what matters most is whether it feels like a place where you'd want to work. In your cover letter, make sure to explain why you're applying and be your authentic self. If you’re someone who loves learning and wants to be part of a team that’s passionate about that, you’re a great fit. Just be sure to show that enthusiasm throughout the application process!


Want to join our team?

At GuyKat, we’ve built a Graduate Scheme that helps you to find your path in learning technologies.

You’ll gain real experience, work with supportive people, and develop skills that will shape your future.

👉 Learn more about our Graduate Scheme
👉 See open roles at GuyKat
👉 Apply today

We’re a people-first company where culture, connection, and learning drive everything we do. If that sounds like your kind of workplace, then apply today!

 


What’s It Like to Be a Graduate at GuyKat?

 

 

 

 

 

 

 

GuyKat Graduate Scheme Experience: Insights from Katka

👩‍🎓 Katka Cervinkova 👩‍🎓

Can you tell us about your role at GuyKat and how long you’ve been part of the team?

I have been part of the GuyKat Graduate Scheme for about seven months. Part of my time has been spent in the Platform Enablement Team and UX/UI Team, where I had the opportunity to learn about the Docebo platform and just how far the out-of-the-box look and feel of Docebo can be changed.

What was your experience like on the GuyKat Graduate Scheme?

Amazing. People at GuyKat are incredibly nice and helpful, prompting me to ask questions, be curious, and aim to learn as much as possible. I had the opportunity and space to try out the things I learned, talk about them, and build on that knowledge.

Why did you apply to the Graduate Scheme at GuyKat?

When I first read about the Graduate Scheme at GuyKat, I was pleasantly surprised. Although I have encountered several Graduate Opportunities before, none of them were quite like this. I liked the opportunity to learn about all the different parts of the business and to find the ones that would be most interesting to me while having the possibility of fully committing to a role once I finish the scheme. Before I joined GuyKat, I had just finished my Bachelor's Degree in Graphic Design and I was looking for an opportunity just like this. I found applying straightforward because it is not about how much you currently know but about how much you want to grow.

What do you enjoy most about your current role at GuyKat?

I am studying Graphic Design and want to work with it to some extent. Being a part of the UX/UI Team allows me to put what I learned into action and grow. However, I also like the responsibility that falls on me to do the best job I can. Being part of GuyKat helped me break out of my shell more and gave me opportunities to expand my comfort zone. When it comes to learning the technical skills that come with the different roles, my knowledge went from 0 to 90 (I won’t say 100, I don’t know everything there is), and that learning curve is still very steep.

What advice would you give to someone considering a career at GuyKat?

Be 100% in it, be open to learning, and write your cover letter with your real thoughts!

Want to join our team?

👉 Find out more about our Graduate Scheme

👉 Apply to our open job adverts

👉 Learn more about  GuyKat from our CEO

GuyKat was founded to be people-centric. We care about each other and what we do. Believe it or not, we have grown true friendships from our close-knit team and maintaining our culture and values is as important to us as our continued growth. Come and join our team today!


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