GuyKat offer an internship programme whereby we tailor the role and responsibilities around the individual’s skills and interests.
Rose is coming to the end of her internship with GuyKat, here’s what she got up to during her time with us:
What attracted you to the role at GuyKat?
The role stood out to me because it offered me a broad range of responsibilities. After finishing university, where I studied Business and Public Relations, I wanted to gain more experience and improve my communication skills. The role at an eLearning agency, such as GuyKat, gave me the opportunity improve my B2B marketing skills, but also apply my communication skills to writing scripts for some of the biggest brands in the world.
What were the main tasks you were given?
On a day-to-day basis, I regularly carried out market research to identify prospective customers. I’d also support the business with administrative tasks such as working on invoices and producing overviews on Excel. I wrote numerous blog posts which provided rich content for the GuyKat website, but also shareable content for the social media pages. I enjoyed having the responsibility of updating the GuyKat Twitter feed with news about the company and the eLearning industry. I was even lucky enough to attend an eLearning exhibition London, where I learnt about the latest trends and topics in the Learning and Development sector, and attended numerous talks from leading industry experts.
What were of your highlights during the internship?
I particularly enjoyed helping the GuyKat team with the task of script-writing! This involved taking subject-specific information from one of the biggest FMCG brands, and scripting it into easy-to-understand text. It was more difficult than I thought it would be, but I really enjoyed the challenge of making it as concise as possible. This was a highlight for me because I felt deeply involved with helping the eLearning team on one of their fast-paced projects. I gained a real insight into what is required for effective eLearning.
What did you enjoy about working with GuyKat?
The best part about my time at GuyKat was working with the brilliant team. I was introduced to everyone on my first day, it was clear there was a variety of roles across the business – from eLearning designers to business consultants. They are the friendliest bunch, and what really impressed me, was their expert knowledge in what they do. The eLearning developers create beautiful designs whilst the Docebo support team can apply their expert knowledge to solve problems quickly. Being able to work in such a motivated, hard-working team was really encouraging. They really are a pleasure to work with.
Any advice or tips for students or graduates looking for a career in marketing or communications?
My advice would be to gain as much experience as possible, especially in varying industries. Having some solid experience will provide you with skills that you will not have gained at college or university. These skills will also stand out to a potential employer, making you more likely to get hired. Gaining experience in different industries will help you to decide which path you want to take in future.